OUR HISTORY
The birth of Arits
Arits began in 2022 with one clear ambition: to bring true watchmaking within reach. After years of studying Swiss craftsmanship, collecting inspirations, and understanding what modern wearers truly value, we set out to create a timepiece that bridges the gap between aspiration and accessibility.
Not loud, not flashy; just refined, precise, and built to last. Arits stands between the world of historic luxury and the fast-moving mass market, offering timeless design and honest craftsmanship for those buying their first or second serious watch.
Thank you for being part of the early chapters of Arits. The story is only beginning.
From Jules, Max, Raf, Laurens
2022
The first sketch of Arits
In 2022, Arits existed only on paper and in late-night conversations. We were exploring what kind of watch we wanted to wear ourselves: clean lines, integrated bracelet, timeless proportions. Bit by bit, we defined what Arits should stand for; quiet confidence, honest materials, and accessible luxury, and translated those ideas into the very first sketches of our debut timepiece.
2023
Finding the right partners
2023 was the year Arits moved from ideas to reality. We began searching for the perfect Swiss suppliers. Partners who shared our obsession with precision, finishing, and timeless design. From dial makers to movement specialists, every choice was deliberate. Piece by piece, we built the production foundation that would define the quality of Arits for years to come.
2024
From prototype to presence
2024 was the year Arits became tangible. The first physical samples left the hands of our Swiss specialists and finally landed on our wrists. We launched the Arits website, shared our story with the world and slowly saw the first collectors and early believers discover the brand. The idea that started on paper was now quietly finding its place in the real world.
2025
The year of proof
2025 marked the official debut of Arits. We launched with intimate events, welcomed our first retail partner Tensen in Antwerp, and saw our watches appear in the news. In the very first month, more than 100 Arits timepieces found their way onto wrists. It was the year of validation, the moment we knew that all the quiet work of the previous years had been worth it.
OUR FIRST WINTER CAMPAIGN
Discover the collection
A watchmaker's review
Founder's POV